The director of the Center for gaming Research at the University of Nevada Las Vegas said having a diverse lineup will lure more people. “Turning a two-night weekend stay into a long weekend or mid-week getaway can make a huge difference for Atlantic City’s lodging, food and beverage, retail, gaming and tourism businesses.” “Bringing entertainment into the city mid-week at off-peak times will be a particularly persuasive reason for visitors to consider extending their stay,” he said. Rummy Pandit, executive director of the Levenson Institute of Gaming, Hospitality & Tourism at New Jersey’s Stockton University, said Hard Rock’s entertainment schedule will expand Atlantic City’s appeal.
The musical offerings of individual casinos - and their frequency - vary widely, with most restricted to weekends. “When’s the last time you saw entertainment on a night other than Saturday in Atlantic City? We’re going to make that commitment.”īy comparison, the nearly 15,000-seat Boardwalk Hall hosted 11 big-name concerts last year, in addition to stage shows and non-musical events. “When’s the first time someone has done 200 shows in Atlantic City?” he asked.